Privacy Policy
Last updated: 24 February 2026
1. Introduction
Waterloo Bathroom Ltd (“we”, “us”, “our”) is committed to protecting and respecting your privacy.
This Privacy Policy explains how we collect, use, store and protect your personal data when you visit our website, contact us, or use our services, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. Who We Are
Company name: Waterloo Bathroom Ltd
Business type: Bathroom showroom, design & supply
Email: info@waterloobathroomswirral.com
Address: 467 New Chester Road, Wirral, CH422AG
3. What Personal Data We Collect
We may collect and process the following types of personal data:
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Identity data: Name
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Contact data: Email address, phone number
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Enquiry data: Information you submit via contact forms or email
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Technical data: IP address, browser type, device, operating system
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Usage data: Pages visited, time spent on site, interaction data
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Marketing data: Preferences in receiving marketing communications
We only collect data that is necessary and relevant.
4. How We Collect Your Data
We collect personal data when you:
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Fill in a contact or enquiry form
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Email or phone us
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Book an appointment or request a design consultation
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Subscribe to marketing communications (if applicable)
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Browse our website (via cookies and analytics tools)
5. How We Use Your Data
We use your personal data to:
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Respond to enquiries and provide quotations
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Arrange appointments and design consultations
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Deliver our products and services
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Improve our website and user experience
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Send marketing communications (only where consent is given)
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Meet legal, accounting or regulatory obligations
6. Lawful Basis for Processing
Under UK GDPR, we rely on the following lawful bases:
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Consent – where you have given clear permission
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Contract – where data is needed to fulfil a service
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Legal obligation – where required by law
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Legitimate interests – to run and improve our business (without overriding your rights)
7. Marketing Communications
We may contact you with relevant updates or offers if:
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You have opted in, or
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You are an existing customer and the communication relates to similar services
You can opt out at any time by:
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Clicking “unsubscribe” in emails, or
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Contacting us directly
8. Cookies
Our website uses cookies to improve functionality and analyse usage.
For full details, please see our Cookie Policy.
9. Sharing Your Data
We do not sell your personal data.
We may share data with trusted third parties where necessary, including:
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Website and IT service providers
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Analytics providers (e.g. Google Analytics)
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Professional advisers (accountants, solicitors)
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Delivery or service partners (where applicable)
All third parties are required to handle your data securely and lawfully.
10. Data Security
We take appropriate technical and organisational measures to protect your personal data from loss, misuse, unauthorised access or disclosure.
11. Data Retention
We only retain personal data for as long as necessary:
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Enquiry data: typically up to 24 months
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Customer records: as required for contractual and legal purposes
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Marketing data: until consent is withdrawn
12. Your Data Protection Rights
You have the right to:
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Access your personal data
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Request correction of inaccurate data
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Request erasure of your data
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Restrict or object to processing
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Withdraw consent at any time
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Lodge a complaint with the ICO
ICO website: https://ico.org.uk
13. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy policies or practices.
14. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page.
15. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact:
Waterloo Bathroom Ltd
📧Email: info@waterloobathroomswirral.com
Address: 467 New Chester Road, Wirral, CH422AG
